Blog Now on streetpainting.tv - 4D Street Painting Art

Happy New Year 2012: What we will be doing and our plans for our readers...

Above:  Here is a picture of Wendy and I, founders of Innovative Street Painting Group (which produces this blog) with our longtime street painting art friends Rosa Maria Leal and Cuong Nguyen at the Festival Bella Via in Monterrey, Mexico in October, 2011.  I (Anthony Cappetto)am at the far left, Rosa Maria, Wendy Stum, and Cuong Nguyen.  

Happy New Year 2012 from Blog Now on streetpainting.tv!!!

That being said, now on to where Blog Now will be going this year in 2012...

 

Wendy and I wish to apologize to our readers for being quiet during the last part of 2011.  We admit that we have been very involved with a series of street painting art projects with our other company, Art for After Hours which has kept us particulary busy.  While we were in the midst of these activities, we gave serious thought as to how we wanted to make Blog Now even better and more engaging than we have had before. And this is what we are thinking...

Starting this week, Blog Now on streetpainting.tv is moving to posting daily with posts, discussion, and thoughts about street painting art, festivals, and observed developments which we see as our way of sharing our appreciation and attention relevant to a blog such as ours that is "..for artists, festivals, and fans..."

Watch very soon for Blog Nows posting on the winners at the Festival Bella Via 2011, but also short posts about the many artists who created work for the festival who are the backbone of such exciting international street painting art competitions such as this.

There will also be similar coverage short posts from events that we have attended  in Saarasota, FL as well as events coming up this year in the USA, Mexico, and Europe through local reporters on the scene, and of course our level, journalistic coverage of festival directors and industry professionals in all locations.

Pictured above:  We noticed this street painting at the Sarasota Chalk Festival and we recalled the life of Toto de Angelis (Straccetto) who left us in 2011.  His experience as a Madonnaro in the true sense is an inspiration to every one of us who all who street paint, chalk, screeve anywhere in the world today.

Have a very Happy, Healthy, and Prosperous New Year from Wendy and I at Blog Now on streetpainting.tv.

Happy New Year of Street Painting Worldwide with Blog Now on streetpainting.tv

Hello to all of our regular readers and a Happy New Year 2011!

 

 

2011 is going to be a time of growing in the world of street painting art with newer festivals become part of the street painting landscape along with a new generation of street painting artists making their mark on the scene.

Blog Now on streetpainting.tv is happy to be reaching out to festival directors, street painting artists, and the growing fan base around the world discovering our 400 year old plus art form in the world of new media and technologies in a partnership - not a competition - with the live viewing experience one can only have by attending a street painting festival in your area, wherever that might be.

As streetpainting.tv, Wendy and I have been so glad to be part of street painting to interview many artists over the years in Monterrey, Mexico at Festival Bella Via and making new friends in street painting at the Sarasota Chalk Festival last October.  We are working on interview videos with artists from Monterrey and Sarasota and plan to have even more videos up and running on the websites and online sources of streetpainting.tv.  We can be seen on our streetpainting.tv branded site/channels on YouTube, Facebook Fan Page,Twitter, Livestream and plan to spread into the fabric of social networking and mobility to bring street painting art to as many as possible in the ways that work best for our growing base of viewers with a library closing in on 300 videos and counting.

We are supportive of all the new festivals arising in Europe, around the rest of the world, and across the USA. Streetpainting.tv will be happy to bring our unique one on one interviewing (thanks to Wendy) to any interested festivals anywhere who will be glad to have us on the media team. 

Of course, we have not forgotten the festivals that have brought street painting to popularity before the advent of our current internet age such as the festivals of California, such as the I Madonnari in Santa Barbara, and the Italian Street Painting Festival by Youth in Arts in San Rafael and the many others in the USA such as the Lake Worth Street Painting Festival in Florida, the Via Colori Festivals, and the many others across the country.

And then there is Italy, where the art of the Madonnari began, the home of the Competition at Grazie  which brought Madonnari together from 1972 after it was thought the art form may have begun to fade away.  The importance and tradition of the Italian festivals and the longtime Madonnari is clear and in our respect, a special thanks to our fellow street painters from Italy who bring material for posts to us during the year.

Thanks to all, especially our readers for being a part of our blog and video channel in 2010 and we hope to bring as much street painting to you as we can in 2011.

Anthony Cappetto and Wendy Stum are co-founders of Innovative Street Painting Group, Inc., a company bringing street painting art to a new generation of festivals and artists using new technologies as they develop to blending the traditional and the new in the street painting art form.  Streetpainting.tv and Blog Now on streetpainting.tv are a part of Innovative Street Painting Group, Inc.

Happy Holidays from Blog Now on Streetpainting.tv!

 
Street painter Anthony Cappetto was asked to create a Holiday-themed street painting for the 'Making Merry in Berry Hill' holiday event in Nashville, TN.  His 8' x 18' piece took him 2 1/2 days to complete and was the centerpiece of the event!  The people of Berry Hill (a section of Nashville) really enjoyed watching him work as well as the finished 3D anamorphic street painting.

Blog Now on Streetpainting.tv wishes all of our readers a very Happy Holiday Season! 

Announcing the streetpainting.tv live streaming video player (powered by Livestream)

You may have noticed the video player at the upper left portion of the blog showing streetpainting.tv videos of street painting artists and festival directors continuously playing.  This is the new streetpainting.tv: online and video on demand live streaming video player thanks to the people at Livestream.com.

The player offers chat, video on demand, where you can choose what videos to watch, and live broadcasting from  remote locations (such as street painting art festivals, events, exhibitions, etc.).

We at Blog Now on streetpainting.tv are very excited about the possibilities to offer street painting festival, events, and exhibitions the ability to have live streams from their events to the streetpainting.tv channel with additional channels under development to share with the street painting fans and attendees around the USA and internationally. With live broadcasting, we are envisioning the environment where street painting festivals, artists, and fans can see programming on aspects and subjects in street painting, such as information, entertainment and open discussion from the casual festival attendees and internet viewers to the international street painting art scene.

Yes, we are seeking interested people and groups who want to bring their street painting art events live on streetpainting.tv and all they have to do is contact us at [email protected] for more information.  Nearly all possibilities are open for live broadcasting and we wil be glad to be helpful in the development of these ideas with enterprising groups for interesting projects.

Our live broadcast schedule for the fall is underway and will be released in the near future.

That said, Blog Now on streetpainting.tv strongly encourages our readers to share the streetpainting.tv player, post it on blogs, websites, Facebook, Twitter, everywhere that the many readers of our blog go to and use to help us bring the coming live broadcasting of street painting art to the many people we know enjoy and appreciate the art and people.

Here is the link to see the streetpainting.tv player and share, embed, and post (at a more viewable size)...

Thanks for your continued support,

  

Anthony and Wendy, streetpainting.tv

 

'Blog Now on streetpainting.tv' Group now on Facebook - For street painting artists, festival directors, and fans

Wendy and I want to invite our readers to join and take advantage of following the interviews with our street painting (chalk, pavement, screeving) artists and festival directors on Facebook.

We will have discussion on the wall about street painting and welcome all with a positive attitude towards the growth of the art form worldwide through our new group.

Below: Wendy with 'Koi Pond' 3-D street painting done by Rod Tryon at the Artisphere Arts Festival(2008).

As always, if you are a street painting artist, festival director, or are in an organization interested in street painting festivals and activities - Blog Now on streetpainting.tv will be pleased to consider you for an upcoming interview.

Below:  Street painting artist Anthony Cappetto with 'David and Goliath' from the Capilla Sixtina group street painting at Festival Bella Via - Monterrey in 2007.

Blog Now on streetpainting.tv: Our thoughts and predictions for 2009

Happy 2009 and we hope everyone had a wonderful and special Holiday Season, with that said, we are thinking positively and with our unique thoughts and predictions for the year in street painting art for 2009.  Of course, these are our some of our thoughts based on what we have seen and done with street painting art from last year and through our experiences before that.  Your constructive thoughts are always welcome.

New technologies:

It is pleasantly amazing to get involved with the myriad of new technologies emerging every day.   From the mainstream applications such as YouTube, Facebook, and Twitter, to the new concepts and start ups enhancing the online and technology experiences at all levels in our lives.  Through Innovative Street Painting Group (the company that Blog Now on Streetpainting.tv is a part of), we have been intently involved with new technologies as we find them to help bring the street painting art form to a new generation of street painting artists, festivals, and fans.  And of course, we are not stopping anytime soon; it is our belief that the best thing that can happen to the street painting (chalk art, pavement art, sidewalk art, screeving, etc.) art form is the continual, positive, evolution and development of the art form through new and exciting art styles and the means to convey them to viewers using any and all technologies and methods to reach everyone.

Social media:

We are very aware of the growth of social media and expect it to become interwoven with all aspects of life, and street painting promotion and expression will not be immune.  The benefit of course will be the ability for all street painting artists, festivals, and fans to be connect immediately as well as longer term from tweeting to static websites and everything in between.  Blog Now on Streetpainting.tv has Twitter Accounts ‘Blog_Now', ‘chalk_art’, and ‘street_painting’ on the public timeline in which all street painting artists, festivals, and their fans can follow and we can follow them to keep street painting art conversations where they are occurring live, informative, and interesting.

Street Painting in the Middle East and South Asia:

Street painting is picking up in interest in this area of the world for events and corporate product launches with many of the international street painters making their appearances. 

Street Art:

A growing force in the international art world from the galleries to the streets, although not created in chalk, has interesting works by many creative talents and we at Blog Now on Streetpainting.tv respect their unique and thoughtful works.

Keeping it Human:

Despite all the discussion and developments on the technology side, all of the new technologies, social media, videos, wikis, tagging, and new developments on the way – what needs to be at the forefront for all creative artists, festivals, and fans is that all of this is just one more way to convey the presence of a traditional art form begun in the 16^th Century by hardworking, humble people who wished to express themselves to onlookers and make a simple living every day.  The street painting art form almost faded away in the 20^th century as a result of the Second World War but was brought back by the fine effort of the International Street Painting Festival at Grazie Di Curtatone in 1972, brought to the USA in the  street painting festival format by Kathy Koury with the I Madonnari Festival in 1987 and expanded further with the work and dedication of Sue and Joe Carlomagno with the Italian Street Painting Festival by Youth in Arts  celebrating its 16^th year of showcasing this wonderful, positive art form. 

   Joe & Sue Carlomagno

In the new century, street painting artists and fans can look forward to great things from the Festival Bella Via Street Painting Festivals in Monterrey, Garcia, and Durango, Mexico founded by Rosy Loyola, Maria Elena Quiroga, with the coordination of Rosa Maria Leal Dominquez and their team of hardworking, dedicated people bringing the beauty and camaraderie of the street painting experience to artists and viewers alike since 2004. As Sue and Joe have passed the torch to Laurie Vermont, the Italian Street Painting Festival is continuing its tradition of presenting street painting at its fine level to the tens of thousands of people who stop to see and marvel at the artists from the area, the region, from around the USA, and some from around the world.  The majority of street painting festivals make an effort to give back to their communities through arts education in the schools and striving to present art in its most supportive and positive interpretations. We at Blog Now on Streetpainting.tv are proud to annually participate in street painting festivals (Youth in Arts and Festival Bella Via) in which we can street paint and be part of the arts solution, making people feel good, think, and recall their experiences to others to come back again to the festivals every year.

 Anthony with street painters from Italy and CA

We know we have not mentioned many fine festivals in the USA and internationally, and we not only salute them all, but welcome all to talk to us about their events, share their videos, their tweets, and above all the human interaction that comes from designing and/or reproducing a work of art, on your hands and knees, for hours or even days on end, with a finished product though temporal in physicality but living on in the memory of artists and viewers alike.  Nor have we mentioned the many friends that we have made and the interesting street painters we have interviewed on Blog Now on Streetpainting.tv that have provided depth and candor about street painting transcending just silent pictures in cyberspace.  We are happy and grateful that we can be friends and enjoy their company on our street painting experiences.

   Street painters and friends from Mexico & CA

We at Blog Now on Streetpainting.tv, our Streetpainting.tv website, our video channels on YouTube, Facebook, and now throughout Web 2.0 offer our user generated videos one on one with hardworking, creative artists expressing their pride in the work that they create as well as being able to be a conduit for festival directors who strive to bring the message of their festivals to the public on or offline.  We are proud and grateful to be a part of the street painting art experience.

New Video: 'Balloons at the Fair' by Rod Tryon at the 2008 Minnesota State Fair

Here is a time lapse video showing 3-D street painting artist Rod Tryon creating a fun street painting of a large, colorful, balloon bunch tied to a bottle of Coca-Cola celebrating the Minnesota State Fair in August 2008. Watch the creation of the street painting art here.

Blog Now on streetpainting.tv turns One!!!

Blog Now on streetpainting.tv turns one! We are happy to be able to share our interest in street painting art with you the street painting artist, the festival director and teams, and above all the fans who show their appreciation for the art form through attending festivals and events as well as those who follow online. For everyone, here are some video highlights:

Rod Tryon: 3-D Koi Pond

Cuong Nguyen: Interesting Story

Sara Mordecai: 2D Original Street Painting

Anthony Cappetto: 2D Original Street Painting

Jay Schwartz: 2D Original Street Painting

Ann Hefferman: 2D Original Floral Street Painting

We look forward to bringing our viewers more interviews on the blog and at the festivals with today's popular street painting artists, festival directors, and street painting arts industry news and insight throughout the blogosphere and everywhere else. Thank you for helping to make Blog Now on streetpainting.tv a success. Anthony Cappetto and Wendy Stum -streetpainting.tv

Our new logo for streetpainting.tv

Today we would like to announce that streetpainting.tv has a new logo presenting our image to you as the source for entertaining and interesting videos, podcasts, and conversation about street painting art. 

   

Street Painting Art as Marketing for Business

Street painting in recent years has found itself becoming attractive for use in advertising, public relations and marketing applications with positive results for the users, the intended viewing audience, and the professional artists alike. 

The reasons that I have noticed for the increased attention are:

·         The ability of the street painting artist to create a design which is attractive and expresses the intended message of the user.

·         The live process acting as an attention magnet to the viewers and media, attracting passerby to view and admire the art work while absorbing the users’ intended message shared with the media.

·         The opportunity for the viewing audience to recall the street painting and the users’ message by extension via their own mobile devices and through videos of their own creation on and off line.

Creation of the Design

Street painting artists who are able to work with professional clients on the design and production of art work understand that the art needs to balance itself between the artistic intent and style of the street painter and the specific needs of the user.  Art consulting companies have been able to work with the artists, users, and the extended project team effectively when all team members understand and respect the abilities and skills of each other. 

Some prospective clients have approached this relationship with the intent of having an artist create a street painting for a given advertising, public relations, or marketing objective presenting requests that would limit or compromise the artist’s inherent ability to create their art in the styles that they are comfortable executing.  The other dilemma is when an artist, even with the best of intentions presents concepts such that the users are overwhelmed and consider stepping back from the project. 

Both conditions call for trust between the parties in order for everyone’s goals to be met.  This trust, is a trust in the fact that all players have their unique skillsets and innate professional abilities and all have to fix their attention on reaching the goal of creating the street painting art work with the full talents and interpretation of the artist as well as the respect of the users researched data and demographics which constitute their position and needs.

The Live Process

Street painting throughout history in Europe and today in the United States has always seized the attention of the local passerby and now through an organized advertising, public relations, and marketing program is not only able to attract the local passerby, but a targeted, focused, audience, researched and isolated by the user.  The results from the user’s research is now in a place to be presented to a company which works with professional street painting artists with the capability of translating the user’s needs into a graphic output such as a street painting. 

When the professional street painter begins to create the art work; the viewers begin to take interest quickly, following the process from start to finish visiting as often as they can in relation to their location to the work.  The artists and the team members on site are able to explain the process of the art at a level of detail prearranged by the project team so they can maintain a balance between the completion of the street painting as an art form and the user’s crafted message.

During this time, local, regional, and sometimes national and/or international media will take an interest in the activity, increasing the visibility of the artists and the users – further enhancing the user’s advertising, public relations, or marketing objectives.  Working closely with media sources is an important quality in the professional street painting artist and such artists will be able to address the media clearly and with the responses desired and coordinated with the project team.

Retention of the Street Painting and User’s Message by the Viewers

Mobile devices, video retention of the street painting and the user’s message by the viewers is becoming increasingly common with the spread of the speedy creation of digital media through mobile devices and social networking sites.  This expanding option for retaining the video memory of the event coupled with the user’s message allows the return on investment in the project to continue longer than the live event would have only in the past on static websites.

It is conceivable that through a coordinated and orchestrated effort to merge the physical creation of the fine street painting art presenting the artist’s talents, the user’s message, and effective use of the media- professional and amateur retention of the street painting event – the use of street painting as a tool for advertising, public relations, and marketing is only set to increase in regularity and in positive complexity.

The street painting artists benefit as well by the rapid, clear, identifiable exposure of their talents in multiple markets, allowing them to express their creative talents in professional settings, and especially for the street painting artists to make a good living in the process.

Anthony Cappetto is President of Innovative Street Painting Group, Inc as well as President/Artist of Art for After Hours, an art consulting company providing professional street painting talent to corporate and public events in the USA and internationally.